Elara understands occasion context across the full spectrum of women's fashion needs — professional (job interview, client meeting, business travel), social (date night, dinner with friends, rooftop event), casual (weekend errand, brunch, city exploring), and formal (wedding guest, gala, party). Each occasion implies a different formality register and aesthetic, and Elara reasons about these distinctions rather than just matching category keywords.

No. Elara builds complete looks from what she asked for, not the largest possible basket. “Buy better” shows up as fewer returns and more pieces kept, not fewer orders.

Yes. The brief carries a budget and Elara styles within it, using your catalog’s own price range. It never discounts and never reaches beyond what she said she wanted to spend.

Both. Dresses render as one piece; separates are styled slot by slot. Either way the whole look is shown head to heels on her own photo, in the size and colour she chose.

Yes. The SDK works with Hydrogen and any front end that can load a script or call the API.

Your catalog, stock and anonymous on-site behaviour. No personal data is required to style a shopper; nothing is shared across brands or used to train models for anyone else.